A $1,000 Side Project Turned $500,000 business
In May 2016 I started a business called Vancouver Hairpin Legs – A steel table leg and metal hardware manufacturing company. I’ve always had an interest in physical and digital products as well as entrepreneurship. This business would become a lesson in all three. I had purchased some hairpin legs for a coffee table I was building which spurred my interest in metal furniture and hardware. As my interest in the idea grew so did the Mid-Century Modern design trend. I quickly convinced my room-mate there was an opportunity here and we moved fast to validate the market by posting fake ads on craigslist. This generated a substantial number of leads within a short timeframe.
I invested $1,000 In basic equipment and we were ready for R&D. With zero experience in metal working, we watched as many youtube videos we could find and experimented until the product was perfect. What began as a small operation in our apartment quickly grew from DTC to B2B and one product to over 15. We built a well known Canada-Wide brand, an eCommerce store, a strong social following, and worked with industries such as retail and restaurant to hospitality. We also sold to brands like Arc’Teryx, Fairmont Hotels, John Fleuvog, and many more.